Grain Hedge had a trading platform for the modern day grain grower. The website was not convincing anyone to try or buy the product. Simply watching a short video of what this software did, and then being offered a free trial, was not converting them. They needed potential clients to click through the landing page and trust the information they received.
Through warmer imagery, placing the important facts up front, offering video testimonials from real people, in addition to the no-catch free trial, they began to convert customers. Sales and membership numbers increased. The website imagery and existing "$7 Trades" logo, followed through to trade show collateral and digital advertising — Website design, digital ads, and collateral by Dot2Dot. Programming done by Grain Hedge.
10" Disc Brochure
8' Stand-up Banner